{"id":1603,"date":"2026-06-23T23:58:48","date_gmt":"2026-06-24T05:58:48","guid":{"rendered":"https:\/\/elcontemporaneo.mx\/?p=1603"},"modified":"2026-06-23T23:58:48","modified_gmt":"2026-06-24T05:58:48","slug":"el-cine-de-terror-una-apuesta-redituable","status":"publish","type":"post","link":"https:\/\/elcontemporaneo.mx\/index.php\/2026\/06\/23\/el-cine-de-terror-una-apuesta-redituable\/","title":{"rendered":"El cine de terror, una apuesta redituable"},"content":{"rendered":"

\"\"<\/p>\n

El cine de terror lleva d\u00e9cadas demostrando que no necesita presupuestos gigantescos para convertirse en un fen\u00f3meno mundial.<\/span><\/p>\n

Spoiler.mx analiz\u00f3 que el horror es uno de los negocios m\u00e1s rentables de la industria. El ejemplo m\u00e1s reciente es \u201cObsesi\u00f3n\u201d, pel\u00edcula dirigida por Curry Barker, que pas\u00f3 de ser una producci\u00f3n pr\u00e1cticamente desconocida a uno de los mayores \u00e9xitos sorpresa del a\u00f1o.\u00a0<\/span><\/p>\n

Con un presupuesto estimado de 750 mil d\u00f3lares, acumul\u00f3 cerca de 148 millones de d\u00f3lares en taquilla mundial tras apenas tres semanas en cartelera.<\/span><\/p>\n

La gran referencia hist\u00f3rica es El Proyecto de la Bruja de Blair (1999). Filmada entre 60 mil y 75 mil d\u00f3lares, termin\u00f3 recaudando 248.6 millones en el mundo y revolucion\u00f3 la forma de vender cine de terror. Su campa\u00f1a hizo creer al p\u00fablico que se trataba de un documental real y abri\u00f3 la puerta al auge del “found footage”.<\/span><\/p>\n

El caso de Actividad Paranormal (2007), de Oren Peli y grabada casi por completo dentro de una sola casa, la cinta cost\u00f3 15 mil d\u00f3lares y gener\u00f3 193.3 millones en taquilla mundial. Su estilo minimalista y la sensaci\u00f3n de realismo ayudaron a crear una de las franquicias m\u00e1s exitosas del g\u00e9nero.<\/span><\/p>\n

\"\"<\/p>\n

D\u00e9cadas antes, La Masacre de Texas (1974) hab\u00eda demostrado el potencial econ\u00f3mico del horror independiente. La pel\u00edcula de Tobe Hooper fue realizada con un presupuesto estimado entre 80 mil y 140 mil d\u00f3lares y recaud\u00f3 30.9 millones a nivel mundial.<\/span><\/p>\n

Para los especialistas de Spoiler, algo similar ocurri\u00f3 con Halloween (1978), de John Carpenter. Filmada con apenas 325 mil d\u00f3lares, la pel\u00edcula alcanz\u00f3 47.1 millones en taquilla y consolid\u00f3 la idea de que el suspenso psicol\u00f3gico pod\u00eda ser m\u00e1s efectivo.<\/span><\/p>\n

Incluso producciones menos celebradas como Con el Diablo Adentro (2012) mantuvieron viva esa tradici\u00f3n. Con un presupuesto cercano al mill\u00f3n de d\u00f3lares, la cinta termin\u00f3 superando los 101 millones en taquilla mundial gracias a una campa\u00f1a viral y a la enorme fidelidad del p\u00fablico del terror.<\/span><\/p>\n

En una industria obsesionada con presupuestos gigantes y f\u00f3rmulas seguras, el terror contin\u00faa siendo el g\u00e9nero m\u00e1s democr\u00e1tico y rentable del cine.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

El cine de terror lleva d\u00e9cadas demostrando que no necesita presupuestos gigantescos para convertirse en un fen\u00f3meno mundial. Spoiler.mx analiz\u00f3 que el horror es uno de los negocios m\u00e1s rentables de la industria. El ejemplo m\u00e1s reciente es \u201cObsesi\u00f3n\u201d, pel\u00edcula dirigida por Curry Barker, que pas\u00f3 de ser una producci\u00f3n pr\u00e1cticamente desconocida a uno de […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[6],"tags":[],"columnista":[],"class_list":["post-1603","post","type-post","status-publish","format-standard","hentry","category-estilo-de-vida"],"_links":{"self":[{"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/posts\/1603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/comments?post=1603"}],"version-history":[{"count":1,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/posts\/1603\/revisions"}],"predecessor-version":[{"id":1606,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/posts\/1603\/revisions\/1606"}],"wp:attachment":[{"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/media?parent=1603"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/categories?post=1603"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/tags?post=1603"},{"taxonomy":"columnista","embeddable":true,"href":"https:\/\/elcontemporaneo.mx\/index.php\/wp-json\/wp\/v2\/columnista?post=1603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}